OLN Ratings Down in Post-Lance Era

Last week a TV sportscaster friend called me 10 minutes before his show to ask how to pronounce "Hincapie." Of course I told him "Hine-kay-pee." Problem solved. Anyway, when I asked how much he planned to cover the Tour, his response was that it felt like there wasn't much post-Lance interest among his baseball-craving viewers. This New York Times story reporting that Tour ratings are down 50% seemed to back up his hunch. With an entree named Cyril Dessell (try it with the salmon with white wine caper sauce) leading the world's biggest bike race halfway through, things don't bode well for the ratings. But OLN's coverage has been excellent and I'm enjoying the ride.


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